No duplicate content penalties
Do you remember having different versions of your website like the one designed for your smartphone and the other for your tablet? You may not know that Google penalizes those who have duplicate content. This means that the same articles appear on your website over and over again. These penalties hurt your ranking and look like spam to Google. Worst of all, duplicate content can get your site deindexed from search results. Thanks to responsive web design, there is no fear of duplicate content as it removes it from your site. When Google rechecks your website, you’ll be back in the safe zone.
Improved offline browsing experience
Most tablets and smartphones are HTML 5 enabled. This means they have the ability to browse offline. This allows users to read HTML 5 email newsletters, which is great when the user doesn’t have WiFi.
Stay ahead of the competition
Since responsive website design is relatively new, most websites are not yet responsive. Switch to responsive web design to stay ahead of your competitors. Many business and website owners don’t feel comfortable investing in new technology like this, simply because it’s new. It would be useful to know that Google is planning to give special treatment to websites with responsive design (as of April 21, 2015). At the end of 2016, you may have noticed that companies have rushed to hire the services of web designers for responsive web design that meets the demands of mobile users.
stay in business
Since you now know the benefits and where the craze for responsive websites is headed, you know you need responsive design. You can lose a lot of customers and money if you don’t use it. Increasingly, consumers are choosing to shop online instead of using physical stores. Before buying a product, they read product reviews. So meet the needs of your prospects and let your business grow. When you don’t have a responsive website, there is a tendency to lose business and money. You may lose potential customers who shop with your mobile device.
being cool
When your website is high-tech, people see your company as cool, and who doesn’t want to be? An updated website with the latest technologies will provide a great user experience and make your business look great. This is different from outdated websites that look outdated with all their links and blue frames etc. A clean, modern website that is easy to read builds trust and generates more revenue.
Your website will stay relevant for longer
Have you recently been to a website that looks outdated with all the animation? It looks like it was built in 2003. This kind of outdated web design can make the owner look unprofessional. Before entering their personal information, consumers will think long and hard. Since a responsive web design allows your website to look great on all types of devices, we highly recommend that our clients switch to this design. This is because mobile search will be around for a long time.